Fennel 2.0 · build a working funnel in a single scroll

The funnel builds itself as you scroll.

Fennel is a sales funnel builder that turns one scroll into a working funnel. Drag stages, A/B split any step, and route prospects down conditional paths, then publish without engineering. The page below is the product: keep scrolling and watch a funnel assemble itself, stage by stage, as prospects flow through and convert.

Awareness0
Capture0
Nurture0
Checkout0
Revenue this month
$0
Stage 01
Drag a stage in and prospects start flowing. Awareness fills the top of the funnel.
Scroll to build the funnel

Every stage is a block. Drag, drop, ship.

Start from a template

Proven funnels, ready to assemble.

Each template is a real funnel, not a blank canvas. Open one, swap the copy, and ship, or pull the stages apart and rebuild it your way.

Lead magnet

Ad to landing page to gated download to a nurture sequence. The fastest list builder.

Webinar

Registration to reminder sequence to live room to a timed offer at the close.

Product launch

Waitlist to teaser sequence to launch-day checkout with an expiring founder price.

Proof

When Northpeak rebuilt their trial funnel in Fennel, they split activation into two paths and moved the pricing question earlier. Activation rose from 41% to 58% in three weeks, on the same traffic.

Northpeak is an illustrative example. Your funnel, your numbers.

Plans

Build free. Pay when it converts.

Free
$0
  • Up to 3 stages
  • 1 published funnel
  • Basic conversion stats
Start free
Pro
$39 / mo
  • Unlimited stages
  • A/B split any step
  • Up to 10 funnels
  • Full funnel analytics
Start Pro
Scale
$129 / mo
  • Everything in Pro
  • Conditional paths
  • Unlimited funnels
  • Team workspaces
Start Scale

FAQ

Questions, answered.

How much does Fennel cost?

Fennel is free to build your first funnel with up to three stages. Paid plans add unlimited stages, A/B splits, and conditional paths, and scale with the leads your funnels capture.

Do I need to code to build a funnel?

No. Every stage in Fennel is a block you drag, drop, and connect. You build, split-test, and publish a full funnel without writing code or filing an engineering ticket.

How is Fennel different from a landing page builder?

A page builder makes one page. Fennel builds the whole path between pages: capture, nurture, and checkout as connected stages, so you optimize the funnel, not a single screen.

Can I A/B test funnel steps?

Yes. Split any stage into variants and Fennel routes traffic between them, measures conversion at each step, and tells you which path wins before you commit.